We are going to cover why you should be paying close attention to Twitter – they are making some serious moves!
We are going to dive deep into the power of Twitter Live Streaming to get leads, followers and sales.
Then, last but not least, I’ll show you how to use Twitter Video Ads to get targeted traffic and leads for pennies…
Why Twitter?
Twitter is becoming a media juggernaut – launched in 2006, Twitter has grown to become a place where people go to digest information and get news… It’s become a place where millions and millions of eyeballs are each and every day.
Why is this important?
Do you know what this is below?
That would be an old school radio – one of the first technologies to deliver information to the mass media…
The old school radio evolved into the TV, which created the billion dollar networks we know today – ABC, NBC, FOX, Etc.
TODAY WE ARE GOING THROUGH ANOTHER MEDIA EVOLUTION.
Imagine a world with no TV? Technology is moving fast, and that day is around the corner because…
The New TV is your PHONE!
Media is drawn to where the eyeballs are… and since Facebook launched in 2004, you can see how digital social media companies have taken place of the billion dollar TV Networks:
Estimated Net Worth Of Popular Social Media Websites:
Let’s recap what we’ve already covered – Social Media is king, if you want eyeballs on your business you must go to where the eyeballs are and Twitter is an amazing way to do it.
Twitter has now has the exclusive rights to air content never before seen on social media. In the near future, you are going to be able to watch LIVE sporting events from the Twitter app…
Bloomberg just finished a deal with Twitter for Live streaming…
Twitter streamed the Republican National Convention LIVE from Twitter…
Twitter also streamed video from the Red Carpet of the Suicide Squad premiere LIVE from Twitter…
This puts Twitter in a league of their own!
Why is this happening?
Social Media = Mass Distribution.
More viewers means more activity and customers that you can advertise to
More attention and more time on site = more revenue and more engaged users for your business
All you have to do is position your business in front of these eyeballs!
So how do you get your business in front of all the eyeballs on Twitter?
I’ve been live streaming on Twitter for little over a year now… but in the past, there was a catch!
You had to use the app Periscope to go live on Twitter. Twitter acquired Periscope to provide this function, much like how Facebook acquired Instagram for Instagram’s functions.
This is no longer the case!
You can now stream LIVE content straight from the Twitter app:
This will still stream to Periscope, but it’s all done inside of the Twitter app. It’s only a matter of time before we are able to stream directly through Twitter without Periscope!
First and foremost, check out these Video Statistics:
I want to make sure this is 100% clear: Creating Video Ads on Twitter is NOT what makes them effective…
What makes them effective is the power of Twitter targeting and the strategy behind running the ads.
You can target by:
Interest
Tailored Audience
TV Targeting
Behavioral Targeting
Event Targeting
And you can also target by device:
Desktop and Laptop
iOS
iOS Apps
Android
Blackberry
Other Mobile Devices
This is just a brief introduction to the power of Twitter Targeting.
THINGS TO KNOW
Twitter targeting is very important. Simply putting up a Twitter ad, especially video, isn’t going to create success. It has to do with the strategy behind the ad!
When creating Twitter Video Ads, the length of your video and what you say in your video is critical to success!
Twitter Video Ads work best if you know how to follow up with retargeting.
If you want to dive deeper into Twitter Video Ads?
If you want to learn How To Double Your Traffic, Leads, and Revenue within the Next 12 Months Using Our Newest and Most Guarded Twitter Video Ads Strategies, then click below.
I will teach you how to:
Run your first Twitter Video Ad to get leads and webinar registrations
Who to target so you don’t lose money
How to convert live video into ads that convert into leads and sales
Strategies to convert people who view your videos on Twitter into paying customers!